BYD are at the forefront of the Electric Vehicle Market and are making more waves than most as they continue to expand their product offering across the UK. As a result we are delighted to be expanding our BYD teams in Bootle and Prescot and are looking for Product Specialists to come on board.

We are looking for passionate, positive and driven people who are technology lovers and who have a genuine interest in delivering an exceptional customer experience. As a Product Specialist you will be our BYD expert on the brand and product offerings and will be pivotal in engaging with our customers and enhancing their journey and experience.

As a Product Specialist you will:

  • Be the Expert: you’ll have an in-depth knowledge of the extensive BYD product range. This includes everything from understanding the features and benefits of the BYD models, as well as understanding what it means to be an EV owner.
  • Be our engagement specialist: you’ll be the face of BYD and will welcome customers into our showrooms and provide product information and demonstrations to get them familiar and excited about our models. There isn’t a piece of product technology that you won’t know and you’ll be able to positively share this with customers.
  • Be an EV Advocate: you’ll have the knowledge, expertise and confidence to explain the products to customers as well as alleviating concerns which customers may have from switching from ICE to EV. As we know, range anxiety, cost comparisons and charging infrastructure are all fairly new concepts to our customers and future customers.
  • Sell the sizzle: our products are one of the best in the market, and it will be your role to bring these products to life, whether that be on test drives, through video content, product walk throughs or digital enquires.
  • Be out and about in our communities: This isn’t a desk job. It will be part of your role to take part in marketing events and roadshows to make sure we bring the product out into our communities so that customers can experience it first hand.

What you’ll have: -

  1. Our values drive our business, so you’ll be the type of person who puts people first, who delivers on the promises you make and you’ll be all over it in your role. Results drive our business so you will be someone who wants to exceed expectations and support the business in delivering exceptional results.
  2. Self-confidence and a customer focussed attitude. Remember that for many customers, making the change from ICE to EV will be huge, so it is vital that you have the skills and knowledge to remove any concerns they have.
  3. An ability to deliver exceptional customer service and to genuinely get our customers excited about our products.

What’s in it for you:

  • 5 day working week
  • Uncapped earning potential as well as a competitive basic salary
  • Company car
  • Discounts on all our company products and services. This includes offers which are exclusively available to Peoples and Ford employees across our best range of Ford vehicles. We also offer friends and family discounts
  • Instant access to the Peoples Refer a Friend programme. Not only do you get paid for recommending a friend to work for us, but we will pay you if you recommend new customers too
  • Instant access to Peoples Rewards with 1000s of online retail discounts available to every employee and no spending limits
  • 30 days annual leave
  • Instant membership to our dedicated Employee Assistance Programme

At Peoples we don’t just look at your CV. We want to know who you are, what your values are and what your potential is. We are an inclusive employer and we want everyone to feel that they can be their genuine self in work. Everyone is welcome and inclusivity and respect are at the heart of our business.

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    Working Hours 5 day working week - Full Time hours
    Location Bootle
    Salary Competitive rate of pay & uncapped bonus potential
    Benefits
    Closing Date 22/10/2025
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